AND MARKETING AGENCY
We help you become MICE bestsellers
Every events planner’s wish is not only to satisfy the participants’ needs but also to inspire them. The power of events lays in the co-creation and the contact of participants with the organizer’s idea. The moment when a spark of creative energy is lit between participants and organizers is limited and therefore requires careful planning.
FROM PCO TO DCO
Toleranca has successfully made the switch from PCO (professional congress organiser) to DCO (digital congress organiser). In light of strict restrictions on gatherings, we adapted to the situation and developed our own hybrid and online event solutions. We’ve transferred our 360° degree approach to event organisation into the digital space in order to provide a comprehensive service for our clients.
THE "POWER TO THE MEETINGS" BOOK
HOW TO ORGANISE MEETINGS THAT ROCK
The “Power to the Meetings” book is a treasure trove of knowledge about everything to do with events and a must-read for anybody in marketing and communications. What is more, the enthusiasm and passion that pervades this book make it a fun and interesting read. Gorazd Čad not only covers the basics, drawing on the most recent research but also shows which changes and trends will shape the industry and to what effect.
FRESH INSIGHT INTO THE CURRENT GLOBAL MEETINGS MARKET
As the owner of Kongres Magazine, Toleranca Marketing agency was entrusted with the logistics of carrying out extensive research on the impacts of COVID-19 for the meetings industry. The research tackled topics such as post-coronavirus marketing strategies, coping with event restrictions, how to restart destination marketing, how to organise online events, event venues and event monetisation. It is with great pleasure that we now reveal the results of individual surveys.